12. Clients Duplicates The Duplicates action identifies cases where a client registers more than once, typically using the same email or other key data. This can happen if a client forgets they already have an account or signs up again via different marketing campaigns. Use Cases Tracking Re-Registrations View duplicate entries to understand why a client signed up multiple times, whether due to forgotten credentials or different marketing campaigns. Maintaining Complete Client Records Ensure all client sign-ups are accurately tracked and linked to a primary record, preserving a full registration history. Identifying Duplicate Accounts Only clients with multiple registrations will appear in the Duplicates section, allowing for efficient detection and resolution. How It Works 1. Automatic Detection As soon as a new registration matches an existing email (or another unique identifier), the system flags it as a duplicate behind the scenes—no manual setup required. 2. Duplicates Icon In the main Clients table, any row with flagged duplicates displays the Duplicates icon in the Actions column: Note : Clicking this icon opens a page showing all known duplicate accounts associated with that primary record. 3. Details Clicking the icon takes you to a dedicated Duplicates screen for that primary client. Here you’ll see all associated accounts lined up side by side, with: Callout Field Description 1 Email The duplicated email address. 2 Description Key metadata (e.g., affiliateID, deskLabel, projectKey) to distinguish each record. 3 Created Timestamp of when each duplicate account was first created. Next Steps: Resolving Duplicates Audit Each Record: Click into individual client profiles to compare personal details, activity logs, and transaction history. Merge or Deactivate: Merge : Consolidate contacts, balances, and documents into the primary profile. Deactivate : If merging isn’t appropriate, deactivate the extra accounts to prevent confusion. Monitor Over Time: Periodically revisit the  Duplicates view to catch new re-registrations and ensure ongoing data hygiene. Conclusion By leveraging the Duplicates feature, you can: Keep your client database clean and reliable Preserve a comprehensive history of every registration Prevent fragmented support or billing records Regular use of this tool ensures that every client interaction is tied back to a single canonical profile—boosting data accuracy and operational efficiency .